Sogyo started, like any good idea, with curiosity.

What if it was built with the same care as fine craft, where every material and detail counts?

What if design could be more than just a pretty surface?

That’s been our mindset since day one. Our first project, a half-finished, pro-bono experiment, taught us plenty and set the tone: bold, thoughtful, and never boring.

Today, Sogyo is a trans-disciplinary design studio in India, creating work that matters for brands, educators, and mission-driven organisations. We begin by listening, diving deep into your goals, audience, and context. From there, we design with intention: obsessively precise with details, but unafraid to go fearless with ideas. The result is work that feels alive now and lasts long after trends fade. For leaders, it’s design that builds credibility, sharpens positioning, and sparks trust.

(We don’t do boring. Life’s too short anyway.)

In the lead

Sanju is an all-round creative: designing, writing, dancing, and painting. There’s a lot.

Sanjuktha began as a film director before moving into design, spending the last 8 years shaping brands, campaigns, and experiences as both maker, visionary and creative lead. Her cultural exposure through Bharatnatyam gives her an edge when designing for people, be it campaigns, websites, branding or experiences.

Sogyo is Sanju’s vision, that detail and purpose are differentiators in design.

Otherwise, Sanju loves cats and coffee.

P.S. She is a certified polyglot! (German, Japanese, Tamil, Telugu, Hindi and English).

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